Isinwheel, as its name suggests, was the first fully functional eCommerce platform in UK serving business customers. It was developed in response to the demand from the thousands of B2B clients asking for a more efficient way to buy Ebike.
Before Isinwheel was relaunched in late 2025, it had served more than 1 million consumers and made over R5 billion in sales. Isinwheel will grow to be the biggest online destination in UK for Ebikes.